Estée Lauder | Travel Minis
Art Direction | Photography | Paper Design | Photo Editing | Copywriting | Animation | SFX
We decided to go off-piste with the creative brief for this luxury brand and developed a concept utilising a wide variety of skills and worked with some amazing specialist artists.
Our original SFX really brings it all to life within our little travel narrative, following the Travel Mini’s on their journey through the airport and off on holiday!
HOW WE MADE IT
It was our first time working with a paper artist and the whole set was created in paper and staged in a studio with the Travel Mini products shot in situ.