Nike | Fundamentals with Ky 

Video Editing | Colour Grading | Motion Graphics

Celebrating the release of Kyrie Irving’s latest Nike footwear collection, we had the pleasure of partnering with Nike and iLoveDust to create the online video campaign, ‘Fundamentals with Ky’. Featuring three of his signature basketball moves; ‘Triple Threat’, ‘Isolation’ and ‘Pick N Roll’. Kyrie delivers an insightful walkthrough of each court skill, thus highlighting the new Nike KYRIE 7 shoe in the process. 

We were responsible for editing, grading and motion graphics here.

We were not responsible for any injuries caused after you watched these clips and tried out any moves on the court. You made your choices.